In wedding photography, image quality is everything. Shooting in RAW will give you just that. Technically speaking, when it all comes down to it, the long and short of it all is basically the fact that you are dealing with paying clients. Paying clients deserve nothing less. They require the highest possible quality of images. The thing with shooting in RAW is the fact that you basically get files that is recorded directly from the sensor of the camera that you are using. When you get to think of it, all cameras technically shoot in RAW format. The camera delivers you untouched photos straight from the sensors when shooting in RAW whereas you get photo that is already pre-processed by the camera when you opt to shoot in JPEG instead.
You get to record in more records of brightness.
RAW offers the highest levels of brightness compared to any of the other formats available out there. In case you are wondering what levels of brightness is and how it matters to your image quality; levels of brightness is basically the number of steps it takes to go from black to white in an image. Ideally, you should go for more. Less is not more when it comes to this particular instance. Just to help you put things into perspective, JPEG files have 256 levels of brightness whereas RAW files have 4,000 – 16,000 levels if brightness. That is tremendous and practically unimaginable difference when you get to think of it. It gives you a pretty smooth transition of tones. At the end of the day, smoother is always better.
Shooting in RAW will let you easily fix any flaws you come across in your images.
Wedding photography is all about getting the best possible kind of exposure for your camera. This is something that can prove to be a bit of a challenge though when you are trying to capture things that move fast. That is usually one of the biggest challenges there is whenever you are shooting weddings. People practically move all the time in occasions like these. When you shoot in RAW, you will be able to easily fixed any under exposed or over exposed images, or even clipped shadows or overblown highlights, because you have all of the information of the file intact. You will be able to have the photos recover without having to make any compromises on quality.
Images that are in RAW format will more or less let you easily adjust the white balance.
The thing about shooting your images in JPEG is the fact that the white balance is automatically applied to the images. It does not really provide you with any other options. When you opt to shoot in RAW, you get everything recorded on file. You get to have way more data than usual. Having access to a wide assortment of colors and white balance will always mean that you end up with excellent quality in the photos. Easier and faster adjustments at some point will yield better results.
You get to have access to powerful editing options for your RAW images when you pair them up with great programs such as Lightroom and Aperture. We’re talking about sharpening features and noise algorithms here. All good stuff.